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Economic & Market Research Reports

Refresh page to view image Pet Ownership & Demographic (2017-18 Book/PDF)

Surveying 50,000 pet owning households, the 2017-2018 AVMA Pet Ownership and Demographics Sourcebook is the most authoritative source of market research for companion animal veterinarians and the animal health industry. Gain insights into the latest trends in the rate of pet ownership per household, why pet owners visit a veterinarian, how clients compare to others around the country and much more.  The Pet Ownership and Demographics Sourcebook is a valuable investment that can be used to reach new clients, expand services, and better understand pet owner trends and needs.

Included with this purchase:

  1. One PDF of the report available for immediate download
  2. One printed version

Free to AVMA members: download the executive summary!

$1,500 members / nonmembers

*To receive your PDF, click on the link on the confirmation page to download immediately after purchase.

Email avmapds@avma.org if you have questions on the report or have additional data needs.

ISBN: 978-1-882691-52-4 (print), and 978-1-882691-53-1 (PDF)

Refresh page to view image 2018 Veterinary Economic Report Subscription (PDF)

Published annually, this series of three (3) reports explores the economics of veterinary medicine.  Includes reports on the income/salaries and education debt of veterinarians, unemployment and underemployment, veterinary services, and veterinary capacity utilization statistics.  Set of 3 reports.  PDFs are non-refundable, all sales are final.

*After purchase:  Once each new report is released, you will receive an email with instructions to download the PDF.

Pet Health Partnership